full-service web design and writing

Time to Organize specializes in affordable, simply perfect WordPress website design for professional organizers and other small business owners.

the process

PHONE CONSULT: Schedule your complimentary 15-minute phone consult to share your story, learn more about our process, and determine if we’re a good match. If you like what you hear, we’ll ask for 50% down to begin work on your new website.

INFO FORM: We will email you a short planning form to complete at your convenience. It will help me learn your preferred colors, design preferences, and other ideas to make the website unique to your business. We will ask specific questions about your services offered and the areas served, your service process, and whatever else you’d like to include on your new site.

INTERVIEW: We will review your form and connect via email with any questions. Once we have a feel for your style and personality, we get to work! (I can also provide copyediting services for a reasonable additional fee.)

In just a few days, you’ll have a draft to view. Review the initial draft, and then reply with any ideas or changes. We’ll then finish up your website and your final draft will be sent for final review. Final changes will be made.

HAND-OFF PHASE: We will hand the website off to you once you’re satisfied, along with our easy-to-follow WordPress How-To Guide created especially for our design clients. You will also receive a 15-minute phone consultation with Sara to show you how to access and edit your website. You’ll be able to make text edits yourself and maintain complete control of your new site.

website design-only package

The process includes:

• Initial 15-minute phone consult to see if we’re a good match (complimentary)
• One round of revisions, plus a final once-over to make sure everything’s perfect
• Final hand-off of your new WordPress website, which includes our WordPress How-To Guide and 15-minute phone tutorial with Sara

Your new website will include:

• Custom branding with your choice of color scheme and company logo
• Responsive design so that your site is viewed correctly on both laptop, tablet, and mobile devices
• Home page plus four interior pages (such as services, about, FAQ, how it works, portfolio, testimonials, tips)
• Inclusion of a contact page with an easy-to-fill-out form
• Purchase of 2-5 stock photos, personally selected and purchased by Sara to complement your website design
• Testimonials “slider” — if you choose
• Social media links — such as Facebook, Twitter, and Pinterest — if you choose
• Newsletter sign-up button (to your Mail Chimp, etc. account)
• Search engine optimization (SEO), plus submission of your website to Google
• Set up an email forwarder address, such as bettysue@organizedhome.com — if you choose

You may add on the following for an additional charge:

• Pay Pal Button ($50 first button, $25 each additional)
• Blog Page Added within Site ($150 set-up fee for up to 5 posts… text provided by you)
• Additional pages beyond the home page, four interior, and a contact page ($75 each)
• Before/After Photo Gallery: $150 for up to 10 photos; each additional photo is $5/each
• Integrate a Full Shopping Cart System: $300-$500

(Please note: Domain name registration and monthly/annual website hosting are not included in the above pricing. You may purchase these wherever you choose, or we can recommend affordable options. Go Daddy is great for domain name registration and BlueHost is strongly preferred for hosting as it works well with WordPress.)

Ready to learn more or get started? Email sara@timetoorganize.com. After you speak with us and decide we’re a good match, you may click the button below to process your down payment.

These sites usually run between $900 – $1500, but each quote is customized to your specific needs and wants. Email for a free phone consultation to learn more.

website writing

Need help writing or polishing your website text? We can help! The goal is to create website text that is:

• unique
• informative
• tells your story
• speaks directly to your target audience
• leads prospects throughout your website
• includes strong “calls to action” so prospects contact you for more information

Need to start from scratch? We will find a convenient time to interview you over the phone for about two hours. We’ll discuss everything from the tone you wish to convey to your key marketing messages. Then, we’ll work on your copy, ensuring it is unique and describes your company perfectly. Shortly after that, you’ll get the first draft via email for review, and we can discuss any edits or additional needs via phone or email. Finally, your one-of-a-kind website copy will be ready to pop into your new website design.

Do you simply need to polish up your existing copy? Do you prefer to write your text yourself but need an expert edit? We can help with this affordable option as well!

Each quote is customized to your specific needs and wants Starting from scratch may run between $500-$800, while polishing up your existing copy could run between $75-$300. Email for a free phone consultation to learn more.

website quick-review: $99

Wondering how to make your website the best it can be? Then our Website Quick Review is perfect for you! For $99, we’ll give your entire website a quick look-over, and provide you with a written list of ideas and recommendations to make it even better. (Up to five web pages.) This does not include comprehensive proofreading, although if we find a typo or error, we will certainly point it out. This is a fabulous opportunity to get professional advice (and another set of eyes) on your company’s storefront — your website.  You will get feedback on the layout, navigation, look and feel of the site, page content, SEO, consistency, photos, effectiveness, and more! All communication will take place via email, and you will receive a customized report with specific advice and ideas to improve your website.

All communication will take place via email.

Click here to learn more about the Website Quick Review!

why choose sara?

Still unsure if you’re ready to take the plunge? Here are a few more reasons why you’ll love working with us:

• Sara has been a professional organizer since 2000, so she truly understands what you do and your passion for organizing.
• In her life before organizing, Sara was a marketing wiz, so she will create a website that tells your story perfectly!
• You’ll work directly with Sara. There will not be an assistant or project manager in the middle.
• Sara’s goal is to create a website that you can edit on your own. No more being tied to a web designer to make simple text changes, add or delete pages, or insert photos. That will save you lots of money down the road.

portfolio 

frequently asked questions

What platform do you recommend?

WordPress, hands down, is the best platform! First off, it’s free to use. Second, it’s stable and reliable. Third, it’s intuitive and easy to learn. I could think of a dozen more reasons, from SEO integration to scalability, but I probably had you at “free and easy.”

Do you maintain my website after it’s complete?

No, once the design process is done and you’re happy with the look and feel, you are in charge! This saves you tons of money and puts the control back in your hands. You will be given login and password info at the hand-off phase. 

Am I tech-savvy enough to figure out WordPress?

In a word, yes! If you are techie enough to use Word, Google Docs, or Pages, you can do this. I give each of my website clients a short tutorial and a handy WordPress How-To Guide so they can make edits on their own once I finish their design. But if you need help, I’m always here and charge by the quarter-hour for editing so you only pay for what you need.

What if I don’t yet have a company logo?

No worries. I offer basic logo design at a very affordable rate (generally $75-$200). For more complex needs, I can refer you to a qualified designer. (These can often run from the hundreds to thousands of dollars, depending upon the designer.)

What is the difference between purchasing a domain name and buying hosting?

Think of your domain like a house address. Think of hosting as the plot of land that your house sits on. Your domain is your URL, such as www.timetoorganize.com. I highly recommend GoDaddy.com for purchasing a domain name. You should expect to pay between $12-$20 per year. A “hosting” company stores the data for your website on their servers. For hosting, make sure that the one you choose interfaces with WordPress. I prefer BlueHost or Host Gator, which is about $4-7 per month, paid annually. If I design your site, I also guide you through this process.

How much does it cost?

My website design service ranges from around $600 (for a simple one-page site) to $3000. Most of my designs fall into the $1200-$1500 range. I utilize a few different top-tier templates, which saves us time during the design phase and also allows for plenty of customizations.

How do I craft my website copy (text) if I’m not a strong writer?

If we work together, I’ll send you a handy Planning Guide to help you think through your website pages. It’s a fun process where you’ll get to describe your website goals, color scheme, images, and wording. I’ll also offer advice on word count and the optimal pages/layout/navigation for your site. I’m also available if you’d rather hire me to write your copy from scratch or simply polish up your words.

How long does the website design process take?

It varies, but often, once you pay your deposit and get me everything I need, you will have a draft within a week! (In fact, the time from one client’s initial phone conversation to the final hand-off was 6 days! Click here to see it. Of course, some complex sites take longer, but once you are on my schedule, you become my priority. I schedule just a couple of projects at a time, so you get my full attention. You will have your gorgeous new website before you know it!

What should I know about SEO?

Search Engine Optimization (SEO) is included in every website I design. I utilize keywords/phrases that your prospects might use when Googling your type of service and your location. Many variables affect SEO, including the longevity of the website and how many other sites use the same search terms, but I’ll do everything in my power to create strong SEO for your site.

Can you take my old website and simply refresh it?

It depends. If your old site is on the WordPress platform, I can likely install a new theme (template), clean up plugins, and update text and photos as needed. If your site is on another platform, I’d have to start from scratch. (Although I can certainly copy all your current text into a Google doc for safekeeping and then copy it over to your new WP site.) I don’t work on any other platform because WordPress is simply the best. Period.

Are you curious about creating your first website or refreshing your current one? Let’s chat. Click here and we’ll set up a complimentary 20-minute phone call. 

testimonials

“A professional, engaging website is the cornerstone of getting any new business up and running. Finding a web designer who understands your brand and can efficiently translate it into an engaging, professional website can feel daunting. Sara and Nick delivered!! They are extremely easy to work with, professional, responsive, and complete tasks on schedule (or before!) I am so proud of our website and, after receiving a tutorial from them, feel equipped to maintain it from here on out. Working with them was truly a pleasure. I can’t recommend them highly enough!”

— Dawn Paulson, Integrative Therapy

“I have been struggling with my marketing for my organizing business for a while now. When I found Sara on the internet it was such a blessing! She guided me along the way with new name and logo choices and all the things that I needed to build a better brand. I love the new website that Sara designed. She was very responsive, always attending to my questions, and any issues or concerns that I had were addressed promptly. I also enjoyed getting her opinions and guidance on day-to-day business aspects, as she has a wealth of experience and I love to learn. Thank you Sara for all your help! 

— Teresa Jungerman, Ace Your Space Organizing

“I cannot stop visiting my website! It is beautiful! Sara was amazing to work with. I was so nervous about the whole process. She was patient with me and walked me through each step. Sara was so easy to talk to. She listened to my story and perfectly translated that into my website. The process was easy and fast. I would HIGHLY recommend Sara to create your company’s website.”

— Elaine Lanzillotti, Peace of Home

“I was feeling very overwhelmed with all the tasks required to get my organizational business up and running. But thanks to Sara, I was able to hand over the task of building my website. She not only got it done in record time, but she also did a great job on the layout of the website, the colors, the photos, and the copy. We had a couple of brief conversations, and from the information gathered, Sara made a website — theorganizedzone.com — that not only met my business needs but also made it feel personal. Sara was happy to hold my hand through this process and talk me through all the parts I was unfamiliar with. Thank you so much, Sara.”

I love my website! From start to finish, Sara’s writing and design process for creating a uniquely personal website was a fun experience. I had high expectations of how the site — www.brightspaceorganizing.com — would look, feel, and read, and Sara delivered on all counts. The result is a website that absolutely delights me!

— Christi McLaren, Bright Space Organizing

I needed help to develop my website and Sara helped me from beginning to end. She listened to my needs and delivered an incredible-looking website that fully embodied my desired look and message.  My new site — www.staysortedsd.com — is everything I could have hoped for and more. Sara is the utmost professional and truly cares about what her client is looking for. She gave great advice about the business and set me up for success. I could not have done it without her. 

— Katie Emery, Stay Sorted SD

I cannot begin to tell you how excited and grateful I am for all your work in developing my webpage. You created the professional business image that I was hoping for and gave me confidence as a new professional organizer. I have dreamed of owning my own business for over three years. I just didn’t know how to blend all of my ideas and background experiences to begin. Your books, newsletters, and professional materials (and now my new website) have greatly helped me to define and begin my new journey. I look forward to growing in my new profession and continuing our friendship. Thank you, Sara — you really are The Marketing Fairy! 

— Mary Anne Sanchez, The Accentuated Home

I hired Sara Pedersen to create a new website — www.absolutelyorganizedllc.com — for my organizing company. From the start she was wonderful! Sara asked a lot of great questions about what I liked and thought my website should look and feel to reflect myself and my business. She really listened and interpreted my answers incredibly well. She was helpful, efficient, and responded quickly. She went above and beyond to help me create a website I am very proud of! Thank you so much, Sara. It was fun working with you!

— Becky Sameck,  Absolutely Organized LLC 

Sara not only created a professional website for me but also helped me to focus on exactly what I wanted for my company. She asked in-depth questions that allowed me to capture my business model more fully. Sara was passionate about creating a website that truly reflects who I am. I felt like we worked as a team to put my website together — www.organizingastepatatime.com. I could not have done this without Sara’s expertise as a professional organizer and web designer.

— Felice McCreary, Organizing a Step at a Time

I needed help to create content for my website — www.organizecleansolutions.com — as well as website design. I had first hired another designer, but he missed key details and was very slow in the process. So I started from scratch with Sara Pedersen. The first moment I communicated with her, I felt like she was more than the right person — she was perfect! She is very professional and a great communicator. She knew exactly what I needed, even beyond my own understanding, and answered all my questions thoroughly. She guided me through the whole process until completion. She did a speedy, fantastic job, and I’m delighted with not only the finished product but every single phone call and email. She is amazing — very efficient, skillful, friendly, and knowledgeable. She is definitely a very wonderful person to work with. I would hire her again for future needs and recommend her highly. I’m very thankful for her! 

I first met Sara when I started my business. As an organizer focused on helping others, the marketing piece was suffering. I have purchased articles and social media posts, and most recently Sara created a simple, new website from scratch using WordPress — www.AnneMcGurty.com. It was a quick, painless process that gave me a sophisticated web presence at an amazing price. She turned the whole thing over to me upon completion, and now I have easy access to make changes to my website whenever I see fit. I’ll never have to rely on a pricey web designer to make edits ever again. Sara will get the job done in record time, professionally, and with a clever edge that will put you ahead of the competition. Sara, you are my marketing fairy!

— Anne McGurty, Strategize and Organize, Phoenix, AZ

I had put so much time and effort into my website. I knew I needed an objective eye to show me where it still needed improvement. Your Website Quick Review was just what I needed to take my website to the next level of professionalism. I am excited to implement your recommendations!

Sara, you have done a FABULOUS job writing my new website copy! I put off my website project for so long because I didn’t want to do it myself. (And because I, like my clients, put off what I don’t like to do.) But you have done such a wonderful job that I am now excited to pass it off to the web designer. I should have contacted you a long time ago. You made this process so easy. You’ve really captured me in your words, and it reads so beautifully!

— Susan Unger, ClutterSOS, Vienna, VA

My life has been greatly enriched through working with Sara. Together, we’ve created my new company, including a company concept, name, logo, brochure, and business cards. She also wrote the copy and managed the design process for my fabulous website — www.islandlifeorganizer.com. She appreciates quality and details, and she values the time and energy it takes to create something really beautiful. She goes the extra mile to get the job done. Working with her is a true investment for your business.

— Ashley Upton Mendes, Island Life Organizer, Nantucket, MA

I continue to be totally amazed at how you were able to grab my personality over the phone and put it on paper in such a perfect way. I am so delighted with what you wrote for my new website!

— Michelle Sabia, Everything Nice & Neat, Winchester, VA

Sara is remarkable. She smartly and quickly created an absolutely perfect name for my decorating business. I just love it! She’s a wonderful writer. I trust and rely on her talent completely. Sara does it all and quite well — brochure writing, website copy, and project management. She is indeed a marketing fairy! Her marketing magic had done wonders for my business! And, she is such a pleasure to work with — talented, always pleasant and kind, efficient, and understanding.

— Rose Napoli, Stylish Spaces Redecorating, Hoboken, NJ